Data Integration and Support

All amazing email and marketing automation programs are driven by data. The importance of data and the flow of information between your marketing automation systems can often be overlooked.

Revenue Automation has a team of data experts that specialize in connecting disparate data systems to the IBM Marketing Cloud/Silverpop platform.

Data Transition

Most likely, you are on another email and/or marketing automaton platform. Your existing data will have to be transitioned over to your new marketing automation platform.

The RA data team has worked on supporting some of the largest brands in the world, helping them ensure their data transition is done right.

Integration to Data Warehouse/CRM and/or E-commerce Platform

After a quick evaluation of your existing data sources, RA can help you ensure data flows are maintained between your existing data warehouse, CRM and/or E-commerce platform.

If you have other custom built marketing systems in place — these systems can also be connected if there is an open API and the connection can be made to the IBM Marketing Cloud.

Database Management and Maintenance

Ongoing database support and management is also available through our managed services model.

If required, the RA data team will provide daily, weekly and/or monthly database management checks to ensure all of your data flows and API connections are fully operational.

Develop Database Growth Strategies

If you are looking to grow your existing database, we may have a perfect solution that can help grow your existing customer base.

RA specialized in advanced social referral contests that can help grow the contacts within your database.

Do you have questions about data? Contact us today to have your questions answered.

Revenue Automation (RA) is an IBM Silverpop partner and digital marketing agency that specializes in data-driven email, marketing automation and data integrations.

The RA team consists of professional email, marketing automation and data experts focused on helping companies get the most value out of their IBM Silverpop marketing automation platform and IBM Marketing Cloud.

An impressive 35% increase in online conversions combined with a 40% improvement in sales qualified leads. This helped me to give the company the most profitable year in our history.
– Tim Groenveld, JustSystems

We’d love to talk to you!

We want to be your IBM Silverpop marketing automation partner! Contact us today!

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RA Revenue Automation Inc. | 5775 MARINE DRIVE
West Vancouver | BC | V7W 2S1 | Canada


  • full-service-campaign-management Full-Service Campaign Management
    • Creative asset intake
    • Data queries setup
    • Data count
    • Template production in IBM Silverpop
    • Static and dynamic rendering tests
    • QA, manage and deploy
  • data-integration Data Integration
    • Data audit, data cleanse & data mapping
    • Platform transition support
    • Data migration & synchronization
    • Integration to data warehouse/CRM/e-commerce platform
    • Database management & maintenance
    • Develop database growth strategies
  • strategy-insights-advanced-reporting Strategy/Insights/Advanced Reporting
    • Define marketing objectives
    • Determine brand objectives
    • Identify and develop targeted segments
    • Develop advanced reporting infrastructure
    • Gain insights, test, and adapt to improve
  • content-creation-and-creative-design Content Creation and Creative Design
    • Responsive template creation
    • Design and email template optimization
    • Copy development
    • Landing page creation



see how we increased conversions by more than 50%
With building a small but effective multi-channel contest, we increased our customer’s database by 25,000 new sign-ups.